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Summer Reading List for Small Business Owners / Entrepreneurs

It’s summertime so I imagine you’re probably looking for some books to read at the beach. I’m sort of like a pack rat. I get it from my father. He collects Books and CDs. So, over the years I’ve amassed quite the collection of Business Books. A few of them have turned to “go to” books for me. And this one post all outline the five books that I think every small business owner should read And why.

Local SEO and “Near Me” Searches

What does your local SEO strategy look like? More and more people are using mobile devices to perform search queries. “Near Me” searches have increased nearly 34x since 2011, according to Google’s publication on Micro-Moments, with 88% of those searches coming from a mobile device.

Blue Fish’s Complete Beginner’s Guide to Markup

Spanish, English, French are all languages you may know (or at least know of). But have you ever heard of Schema? It is the language Search Engines speak. Schema uses Structured Data to communicate with Search Engines.

To begin, we need to define structure data:  Structure data is data pushed to the internet that can be universally understood by search bots

Marketing Strategy for Non-Profits & Charitable Organizations

A few months ago I was supposed to talk to the local chapter of the Association of Fundraising Professionals. Unfortunately, they had to cancel. Not one to waste good research hours I’ve decided to turn my presentation into a blog post. For background, The Association of Fundraising Professionals is a group dedicated to helping individuals responsible for generating philanthropic support for non-profits and charitable organizations.

Wait. What? You Want 1,000,000,000 Instagram Followers?

Why would you want 1,000,000,000 followers on Instagram?

That’s right I said it…. 1,000,000,000 followers. 

But really… Do you need that many? Sure everyone has dreamed of having a huge following and being able to dish out content and have it consumed by the masses.